I help shape ideas into products.

© 2025 Ji Yeom

I help shape ideas into products.

© 2025 Ji Yeom

Hi, I'm Ji 🍊.

Product designer with 5 years of experience driving product-led growth in B2B SaaS and healthtech.

I lead end-to-end design of AI tools and practice management platforms, turning complex workflows into user-centered, research-driven solutions that align with business goals.

© 2025 Ji Yeom

I’m Eli, a senior product designer focused on crafting clear, intuitive digital experiences. With over a decade of experience across startups and established teams, I specialize in turning complex problems into thoughtful, user-first solutions. I believe good design happens at the intersection of empathy, function, and simplicity.


My approach is rooted in collaboration. I work closely with cross-functional teams to align vision, validate ideas, and bring products to life. Whether I’m building design systems, prototyping flows, or refining the details, I aim to make every interaction feel effortless and intentional.


I’ve designed across web, mobile, and enterprise platforms, helping launch tools used by millions. From SaaS dashboards to mobile-first apps, I enjoy creating products that solve real problems and scale with clarity. I care deeply about accessibility, usability, and maintaining design integrity from concept to handoff.


When I’m not designing, you’ll find me exploring new cities, sketching ideas, or thinking about plants. I’m always curious, always learning—and always up for a good conversation about design systems or iced coffee.

Skills

  • UX Design

  • UI Design

  • Web Design

  • Interaction Design

  • Responsive Design

  • Prototyping

  • Design Systems

  • UX Research

  • Variables

Tech Stack

Experience

Senior Product Designer

2022 – Present

Leading end-to-end product design for B2B SaaS tools. Collaborated with cross-functional teams to launch features that improved user retention by 35%. Mentored junior designers and helped scale the design system.

NovaTech

San Francisco, CA

Product Designer

2020 – 2022

Redesigned the company’s flagship mobile app, resulting in a 25% increase in engagement. Spearheaded user research initiatives and introduced accessibility standards into the workflow.

Coreloop

Remote

UX/UI Designer

2018 – 2020

Focused on user flows and wireframes for e-commerce and marketing websites. Worked closely with developers and clients to deliver high-converting landing pages. Introduced usability testing practices.

PixelWorks Studio

New York, NY

UX Intern

Summer 2017

Focused on user flows and wireframes for e-commerce and marketing websites. Worked closely with developers and clients to deliver high-converting landing pages. Introduced usability testing practices.

Brightline Agency

Boston, MA

© 2025 Ji Yeom

© 2025 Ji Yeom

© 2025 Ji Yeom